LOGO & IDENTITY
VISUAL IDENTITY
Your logo is often the first visual people use to understand your business. If it still feels like the version you started with – it may be time for something more considered, distinctive & aligned.
CONSIDERED DESIGN
ONLINE PRESENCE
Logo and visual identity, shaped around
the business you are becoming
Visual identities that help your business feel clearer, more established and easier to recognise across your website, packaging, social & print
Core FOUNDATIONS
The Shape Of The Identity
A clear visual direction that helps people understand the character, quality and feeling of your business.
The Logo & Visual System
A refined logo, supporting marks, typography, colour palette and visual details designed to feel distinctive, consistent and easy to use.
ADDITIONAL TOUCHPOINTS
The Brand Touchpoints
Guidance for how your identity can appear across your website, packaging, print, social presence and other customer-facing details.
The Handover
A considered set of logo files, brand elements and simple guidance so you feel confident using your new identity across the places your business shows up.
A SELECTION OF RECENT WORK
Identity work for thoughtful, design-conscious brands
From hospitality and lifestyle businesses to product-led brands and creative founders, we create identities that feel considered, distinctive and true to the business behind them.
01 | FEATURED CASE STUDY
The Botanical Candle Co.
We worked with The Botanical Candle Co. to refine their visual identity and strengthen the way their brand appeared across packaging and customer touchpoints. The result is a gentle, distinctive identity system with custom illustration, brand marks and guidelines to support a more consistent brand presence.
Brand identity · Logo design · Custom illustration · Sub marks · Guidelines
01 | THE BOTANICAL CANDLE COMPANY
02 | FEATURED CASE STUDY
Coffi Lab
Coffi Lab began as a concept rooted in neighbourhood coffee and a love of Labradors. We helped shape the brand from the beginning — including naming, messaging, identity, website design, packaging, signage, menus, interiors and printed details — creating a cohesive brand world across every part of the customer experience.
Naming · Messaging · Brand identity · Website design · Packaging · Signage · Menus · Print
03 | FEATURED CASE STUDY
Emily Scott
Inspired by Emily’s food, sense of place and the meeting of Cornwall and Provence, we created a refined identity with custom illustration, packaging and printed details. The work was designed to feel warm, elegant and quietly distinctive across the restaurant’s visual touchpoints.
Brand identity · Logo design · Custom illustration · Packaging · Print design · Guidelines
03 | EMILY SCOTT FOOD
ABOUT FOREST YARD
Small enough to care
Experienced enough to trust
Forest Yard is led by Ryn and Joe from Cornwall, creating brand identities, websites and visual details for founders building beautiful businesses with care.
Ryn brings more than a decade of illustration, typography and design experience, with creative work commissioned by names including Waitrose, Anthropologie, Bloom & Wild, The National Trust, River Cottage and Lonely Planet.
Together, we bring a highly refined creative eye and a calm, organised process — so your identity feels beautiful, trusted and properly considered from first conversation to final files.
Selected creative work for
A calm identity process, from
first thoughts to final files
We work closely with every client to create a visual identity that feels true to their business and clear enough to use across the places they show up.
01. Enquire
Tell us where your identity is now, what feels misaligned and what you would like it to help people understand. We’ll come back to you with next steps and, where helpful, our investment guide.
02. Discovery
We begin with a conversation about your business, audience, existing brand and the pages your website needs, so the project has a clear direction before design begins.
03. Design
We shape the logo, typography, colour palette and supporting visual details, considering how the identity will appear across your website, packaging, social presence and printed touchpoints.
04. Handover
Once the identity is complete, we prepare your final logo files, brand elements and simple guidance so you feel confident using everything clearly and consistently.
AMAZING CLIENTS
Ready for an identity that reflects the quality of your business?
Tell us a little about where your brand is now and what you’d like it to become. If you’re not sure exactly what you need yet, that’s completely fine.
We are a design studio for founders and creators - crafting authentic brands tailored to your mission.
